At NEXT ALPHA TOYS STORE, we are dedicated to providing high-quality products and outstanding customer support that our customers can always rely on. Since our founding in 2022, our mission has been to deliver value through trusted products, strong partnerships, and a customer-first approach.

Our story began with Shabber Barkat, the current President of NEXT ALPHA TOYS STORE, who started this business with a simple dream — to make children smile with the happiness that toys bring. From this vision, NEXT ALPHA TOYS STORE has grown into a company that values quality, trust, and the joy that our products create for families everywhere.

We proudly operate from our headquarters and warehouse located at 2480 W 132ND LN, Crown Point, IN 46307. From this hub, our dedicated team works tirelessly around the clock — 24/7 — to meet our customers’ needs and ensure timely, reliable service.

Our business model is built on strong partnerships with globally recognized brands such as Mattel and Fisher-Price, allowing us to provide families with products they already know and love. At the same time, we are equally proud to design and offer our own line under the NEXT ALPHA brand, created with the same passion and commitment to excellence.

What sets us apart is not just the products we provide, but the way we operate. We are committed to creating lasting relationships, offering attentive support, and delivering satisfaction at every step of the customer experience.

As we continue to grow, NEXT ALPHA TOYS STORE remains true to its founding vision: to spread happiness, deliver excellence, and always put our customers first. With us, you’re not just choosing products — you’re choosing a company dedicated to making every experience a joyful one.